29.1 Terms
- Problem Definition
- Primary data
- secondary data
- survey method
- sample
- observation method
- point-of-sale research
- experimental method
- data analysis
29.2 Terms
- Validity
- reliability
- open-ended questions
- forced-choice questions
*Research Process Steps*
- Defining the problem
- Obtaining Data
- Analyzing Data
- Recommending Solutions
- Applying the results
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